{"id":10899,"date":"2018-11-30T03:39:39","date_gmt":"2018-11-30T11:39:39","guid":{"rendered":"https:\/\/www.websitebuilderexpert.com\/?p=10899"},"modified":"2025-06-05T08:39:23","modified_gmt":"2025-06-05T08:39:23","slug":"how-we-conduct-our-ecommerce-website-builder-research","status":"publish","type":"post","link":"https:\/\/www.websitebuilderexpert.com\/ecommerce-website-builders\/how-we-conduct-our-ecommerce-website-builder-research\/","title":{"rendered":"How We Conduct Our Ecommerce Website Builder Research"},"content":{"rendered":"

[vc_row][vc_column][vc_column_text]We know building your own online store can be a daunting task. Where do you start? How much does it cost? How difficult will it be? What features do you need to thrive?<\/p>\n

That’s where we come in. Website Builder Expert is the number one resource for information about how to get online<\/strong>. We don’t just try <\/em>platforms – we carry out professional, in-depth research, and really put them to the test.<\/p>\n

When it comes to building an online store, the easiest and most cost-effective option is to use an ecommerce website builder. Website builders are online platforms that provide you with the framework and support you need<\/strong> to design your own ecommerce site.<\/p>\n

Naturally, some are better than others. We’ve tested the best ecommerce website builders<\/a> around to bring you a definitive answer as to which one is best for your<\/em> needs. But how do we know which providers to recommend? Read on to see how we conduct our ecommerce website builder research.[\/vc_column_text][vc_single_image image=”131619″ img_size=”full” add_caption=”yes” alignment=”center” css=””][\/vc_column][\/vc_row][vc_row][vc_column]\n

\n
\n\n
\n

\n \n Our Research Process <\/h2>\n\n <\/div>\n\n <\/header>\n\n \n\n [vc_column_text css=””]We’re called Website Builder Expert<\/em> for a reason – we’ve got years of experience in the industry, testing builders and platforms thoroughly. After all, we want to bring you reliable information and make sure we’re talking about the factors that matter most to you.[\/vc_column_text]\n
\n \n

\n \n ✔️Why You Can Trust Us <\/h4>\n \n Before we get into it, let me put your mind at ease. In accordance with our editorial code<\/a>, our primary aim is to bring readers fair, accurate, and honest recommendations to help them make informed decisions. And thanks to our in-house research team who carry out hours of analysis, we have the data and hands-on experience to back up our lists, reviews, and guides.\n

Because of this, we’ve never sold rankings or positions to companies, and we can guarantee you that we never will. So, how do we make any money? Website Builder Expert’s income comes via referral commissions and affiliate links across our pages. If you follow one of these links, find you’re happy with your chosen builder, and sign up to the platform, that’s when we get paid.<\/p><\/div>\n[vc_column_text css=””]<\/section><\/p>\n

Our Research Process: Overview<\/h3>\n

Our research process involves a lot of steps, and after more than 300 hours of work,<\/strong> the result is fair and data-driven ratings. We cover the good but also don’t shy away from the bad, so you can trust our recommendations to be impartial.<\/p>\n

Get a summary of our process below:[\/vc_column_text][vc_single_image image=”131312″ img_size=”full” add_caption=”yes” alignment=”center” css=””][vc_column_text css=””]<\/p>\n

Our Methodology Areas: Explained<\/strong><\/h3>\n

As you can see from the visual above, we research seven core areas of investigation<\/strong> when testing ecommerce website builders. But how to we know which areas to research? Well, similarly to our website builder research process<\/a>, we surveyed 500 small businesses<\/strong> to find out their key priories and concerns in todays landscape.<\/p>\n

However, our website builder testing is aimed towards content and informational websites – think blogs and portfolios – whereas our ecommerce builder testing has an additional focus on online selling and an emphasis on what matters most to small businesses:[\/vc_column_text][vc_row_inner][vc_column_inner width=”1\/2″][vc_column_text css=””]<\/p>\n

    \n
  1. Sales Features<\/strong><\/li>\n
  2. Website Functionality<\/strong><\/li>\n
  3. Design Features<\/strong><\/li>\n
  4. User Experience<\/strong><\/li>\n
  5. Help and Support<\/strong><\/li>\n
  6. Pricing<\/strong><\/li>\n
  7. Reputation<\/strong><\/li>\n<\/ol>\n

    [\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_single_image image=”131316″ img_size=”full” alignment=”center” css=””][\/vc_column_inner][\/vc_row_inner][vc_column_text css=””]These seven categories are then broken down even further into a total of 51 subcategories<\/strong>. Within these subcategories, we investigate 283 individual factors<\/strong>, covering things like template options and SEO more closely.<\/p>\n

    Gathering scores from each test gives us a total rating for that core area of investigation, and once we have every score, we calculate the overall score<\/em> for that ecommerce builder.<\/p>\n

    A key stage of our research process is our user testing<\/strong>. We bring in 54 everyday users<\/strong> to test the builders and platforms for us, giving us valuable insight into how user-friendly they are. Then, our writers go through the very same tests to get them up to speed.<\/p>\n

    Of course, this is just a general overview of how we bring you the best recommendations, but I’ll explain exactly what’s involved with each area of investigation below:[\/vc_column_text]\n